Monday, March 9, 2020

Mr Subliminal essays

Mr Subliminal essays Two types of subliminal advertising, or at least as close to it as exists today, are stealth advertising and hidden corporate providence. Stealth advertising occurs when a company pays to have their product in a movie or TV show, and the product is then shown on camera. An example of this would be BMWs agreement with the producers of James Bond movies. The agreement is that James Bond will a BMW in each movie and that the car will be shown to be a BMW. For example, in Tomorrow Never Dies, James Bond drives a BMW 750iL and when Q gives James the car, he specifically states that the car is a new BMW 750iL. Hidden corporate providence occurs when a big corporation makes a product and tries to make the product appear to be manufactured by a small company. An example of this would be Doc Otis hard lemonade, made by the Anheiser Busch Corporation. The label depicts an old man, who it is assumed is Doc Otis, the man who makes this lemonade. This attracts customers who want to help the littl e guy. Another form of subliminal advertising is embedded messages. This is when an ad suggests some message but does not directly come out and say that message. A good example of this would be cigarette ads that depict beautiful people having a good time, while smoking. The embedded message is that smoking will make you cool and beautiful, but the ad does not directly say that. These are several types of subliminal ...

Saturday, February 22, 2020

Democracy as the best form of government Essay Example | Topics and Well Written Essays - 500 words

Democracy as the best form of government - Essay Example As previously mentioned, Aristotle also looked into the differences found between the three different social classes, pointing out how the larger middle class, as the mean, should be considered the ruling class. This, in a sense, showed that while Aristotle preferred democracy, he was also leaning towards something resembling an oligarchy or even an aristocracy. It could even be said that Aristotle was creating his own form of government. The richer class would not be willing to submit to authority, or government, and the poor class would never be taught how to be obedient, but the middle class was willing to do their part as citizens. The rich and poor classes varied greatly from each other, yet they also branched off into even wealthier or poorer groups. The middle class, on the other hand, was unable to be branched out, making it an equal class. With the middle class being the stabilized mean, it is believed that it would be best as the political community. The middle class, as la rge as it is, would prevent the other two classes from attempting to become dominant, which is thought to have been the goal of both the rich and poor classes. The forms of government that the rich and poor classes would create would be damaging to society, but the middle class would be able to keep it balanced and functioning properly.

Thursday, February 6, 2020

Journal for Notorious Essay Example | Topics and Well Written Essays - 1000 words

Journal for Notorious - Essay Example The viewer is waiting for a close-up of the principle character but has to look for the woman in the crowd. It is also necessary to add that Alicia appears as an elegant woman pertaining to the high society. In this case, the director remains ‘faithful’ to this image and the woman appears as the same elegant lady in exquisite gowns throughout the entire movie. When it comes to Devlin, he appears as the ‘mysterious’ Mr. Right. He is sitting in the forefront and only his silhouette is seen. The viewer observes numerous things happening in the room. For instance, the couple is dancing, other people are sitting. It is clear that Alicia is interested in the Mr. Silhouette. The viewers are bound to focus on the mysterious man and wait when his face is seen. It is possible to note that the degree of anticipation is greater when Devlin’s silhouette appears. When it comes to the character’s costumes, he is always elegant and elaborate. 2. The viewer starts caring about the two leading characters when they are on the board of the plane taking them to Rio. Devlin tells the news about Alicia’s father (which is really intimate) and she shares her feelings about her relationships with her father as they used to be. She opens up her heart and it is clear that she is a good person just like Devlin is. It is also clear that the two are destined to be together though this idea comes to the viewers’ mind during the first scenes of the movie when Alicia meets Devlin at the party. 3. Hitchcock sets a romantic and somewhat dramatic tone to the film. There are elements of a comedy but the overall mood is rather dramatic. It is especially vivid in one of the final scenes when Devlin saves Alicia and tells her about his love. There is always a reminder of the war or spy secrets and duty or some plot. More so, the principle female character’s life has been rather tragic and it is not clear whether there will be a happy end for her. She is

Tuesday, January 28, 2020

Cheap Air Travel Essay Example for Free

Cheap Air Travel Essay In contemporary society, it is an interesting phenomenon that cheap air travel is becoming increasingly popular. Yet at the same time, people have different opinions over whether it is advantageous for our life. Some people asserts that its advantages outweigh its disadvantages while others argue the reverse. Personally, I’m in favor of the former view. For many countries, tourism accounts for is large part of a nation’s GDP and without it the economy would suffer; to put it another wayï ¼Å' foreign tourists usually spend a lot of money on the services that the host country provides, among others, boosting the souvenir sales in the scenery spots and as a result the local business thrive. Moreover, through encouraging tourism, governments are promoting the image of their cities and countries. . For exampleï ¼Å'in my country, China, where 2008 Olympics was hosted, cheap air travel made long-distance travelling more affordable to common people ,people have a refreshing’s perception of our country. From the opposite standpoint, tourism also allows local people to gain exposures from to people abroad, not only broadening their horizon but also stimulating idea exchange. This win-win situation is not easy to form unless the travelling cost is affordable. I would agree that every coin has two sides. One possible reason for this is that not all tourists have good manners. In some cases their inappropriate behaviors y may even have a negative influence on the local population and even threaten local people’s safety and health, such as the infamous September-11 attacks happened in New York. But these bad situations occurrences are rare and some risk-averse countries therefore establish strict visa policies to particular population which they identify as high risk. From above, I would admit that the trend of cheap air travel has pros and cons. Despite that,However, I’m convinced that this it is beneficial and is worthwhile to be promoted by governments , although we should take effective measures to keep dangerous people away.

Monday, January 20, 2020

The Importance of Family in McCullers The Member of the Wedding Essay

The Importance of Family in McCullers' The Member of the Wedding "I don't need my mother or my father anymore. I am a teenager, who needs them? I can definitely live on my own." Carson McCullers wrote a novel, The Member of the Wedding (1946), which put a twelve-year-old girl, Frankie, in the situation of leaving her family and hometown. After last year, her best friend moved away and she was left alone. She used to be very popular and hung out in all of the clubhouses around town. Now, she was not invited to any of them. Frankie is also very jealous of her older brother and his fiancà © because they get to travel all over the world. At their wedding, she plans to go off with them, and explore the world as three. Her father's helper, Berenice Sadie Brown, who is an African-American, tries to explain why she needs to stay here with her father. Not listening, she packs her bags with all of her belongings, and waits for the wedding. The wedding is celebrated an hour away from her hometown, so they are going to travel on a train. Every night, she would think about the long train ride over, but knew in the end, she would be away from the awful town. John Henry, her six-year-old cousin, always follows her around everywhere that she goes. He told her that he was running away with her, where ever she decided to go. After realizing that her brother was not going to let her stay with them, she runs away into the night. J... ...d pretty much helped Frances change her mind as well. Now, all she wanted was to be with her father. Carson McCullers wrote an extraordinary novel called, The Member of the Wedding. This novel shows real life situations to a teenager's mind. Frankie hated the town she lived, and hated living with her father. She wanted to explore the world at the age of twelve. Finally, after all of the obstacles she went through, she realized that family is exactly what she needed in her life at that moment. Although some teenager may not understand, family is one of the most important things that anyone will ever have in their life. McCullers, Carson. The Member of the Wedding. Boston: Haughton Mifflin Company. 1973.

Sunday, January 12, 2020

Term Paper on Imc Analysis of Robi

Term Paper[pic] on IMC Analysis of Robi April 26, 2010 Principal of IMC Analysis on Advertisement Principal of Marketing(MKT-101) Prepare For: Kashfia Ahamed Lecturer Department of Business Administration Prepared By: Faqurel Hasan 2009-1-10-299 Arifur Rahman Khan. 2009-1-10-145 Sifat Ahsan 2009-1-10-062 Md. Shariful Islam 2009-1-10-154 Fayaz 2009-1-10-150 Letter of transmitter April 29,2010 Ms. Kashfia Ahamed Lecturer Department of Business Administration East West University 43,Mohakhali C/A,Dhaka-1212. Subject: Submission of report on IMC on Robi.Dear Madam, It is of great honor and delight to us to present you our term paper, prepared as a part of MKT 101 . When I do this job I feel me as a marketer it is a new experience to me and this paper will help me and also Robi. We are grateful to you for giving us the basic knowledge to prepare this kind of hard work. We wish we will get always support from you and you will also get development from us. On the behalf of the group Arifur Rahman Khan†¦.. 2009-1-10-145 Acknowledgement: Firstly we would like to give thank to almighty allah.We believe that behind every success there is some inspiration and cop-operation of some special person who never appear in the picture but always provide support to make this term paper. secondly I would like to thank Ms kashfia Ahmed for giving us endless support . We work this promotional project in 5 ways ? Magazine ? Billboard ? Newspaper ? Radio ? Television Executive summery : Robi was Aktel and this company was started there journey on 1997. This is a 40:60 joint venture company . Bangladeshi TM and Singaporean telecom was the owner of this company.This company serve telecom services around Bangladesh . There technology is from Germany and there Cards are from China. This company holds the 235 of its telecom market of Bangladesh. Communication process for TV Advertisement: [pic] 1. Sender: Here Robi is giving the massage that they are changed as Aktel to Robi. 2. Encodin g: Robi is advertising them as a newer in market with latest tec 3. Message:This add provide the message that as sun is powerful we are also powerful with our technology. 4. Media: In this case robi is selecting this as a right media to reach them. 5.Decoding:Target consumer of this service will see this tv add and understand about this message. 6. Recever: All urban class people are our targeted customer who will understand this message. 7. Response:Targeted customer will understand that what we want to say to them. 8. Feedback:Finally when they show there responses to us and purchase this product then we will get our result. 9. Noise:Consumer may distract while watching this tv add. Communication process for Newspaper Advertisement: [pic] 1. Sender: Here Robi is giving the massage that they are changed as Aktel to Robi. . Encoding: Robi is advertising them as a newer in market with latest tec 3. Message:This add provide the message that as sun is powerful we are also powerful with our technology. 4. Media: In this case robi is selecting this as a right media to reach them. 5. Decoding:Target consumer of this service will see this Newspaper add and understand about this message. 6. Recever: All urban class people are our targeted customer who will understand this message. 7. Response:Targeted customer will understand that what we want to say to them. 8.Feedback:Finally when they show there responses to us and purchase this product then we will get our result. 9. Noise:Consumer may distract while watching this Newspaper add. Communication process for Magazine Advertisement: [pic] 1. Sender: Here Robi is giving the massage that they are changed as Aktel to Robi. 2. Encoding: Robi is advertising them as a newer in market . 3. Message:This add provide the message that as sun is powerful we are also powerful with our technology. 4. Media: In this case robi is selecting this as a right media to reach them. 5.Decoding:Target consumer of this service will see this Ma gazine add and understand about this message. 6. Recever: All urban class people are our targeted customer who will understand this message. 7. Response:Targeted customer will understand that what we want to say to them. 8. Feedback:Finally when they show there responses to us and purchase this product then we will get our result. 9. Noise:Consumer may distract while watching this Magazine add. Communication process for Billboard Advertisement: [pic] 1. Sender: Here Robi is giving the massage that they are changed as Aktel to Robi. . Encoding: Robi is advertising them as a newer in market . 3. Message:This add provide the message that as sun is powerful we are also powerful with our technology. 4. Media: In this case robi is selecting this as a right media to reach them. 5. Decoding:Target consumer of this service will see this Billboard add and understand about this message. 6. Recever: All urban class people are our targeted customer who will understand this message. 7. Response:T argeted customer will understand that what we want to say to them. 8.Feedback:Finally when they show there responses to us and purchase this product then we will get our result. 9. Noise:Consumer may distract while watching this Billboard add. Communication process for Radio Advertisement: [pic] 1. Sender: Here Robi is giving the massage that they are changed as Aktel to Robi. 2. Encoding: Robi is advertising them as a newer in market . 3. Message:This add provide the message that as sun is powerful we are also powerful with our technology. 4. Media: In this case robi is selecting this as a right media to reach them. . Decoding:Target consumer of this service will see this Radio add and understand about this message. 6. Recever: All urban class people are our targeted customer who will understand this message. 7. Response:Targeted customer will understand that what we want to say to them. 8. Feedback:Finally when they show there responses to us and purchase this product then we will get our result. 9. Noise:Consumer may distract while watching this Radio add. References: 1. MKT101 (Kotler). 2. Robi web sight. 3. Newspaper . 4. Magezine.

Saturday, January 4, 2020

How Poisonous Are Green Potatoes

Have you ever been told to avoid the green part of some potatoes because theyre poisonous? Potatoes, and especially any green part of the plant, contain a toxic chemical called solanine. This glycoalkaloid poison is found in all members of the nightshade family of plants, not just potatoes. The chemical is a natural pesticide, so it protects the plants from insects. How toxic is solanine from potatoes? Which other plants contain solanine, what are the symptoms of solanine poisoning, and how many potatoes would you have to eat to get sick or die? Plants That Contain Solanine Deadly nightshade is the most lethal member of the plant family. The berries are a well-known classic poison. Many edible plants are related to deadly nightshade but they are not nearly so dangerous. They include: PotatoesPeppers (both sweet and hot)EggplantTomatoes (some reports indicate that tomatoes contain the alkaloid tomatine rather than solanine) All parts of the plant contain the compound, so theres a risk from eating too much of the leaves, tubers, or fruits. However, glycoalkaloid production increases in the presence of photosynthesis, so the green parts of the plants tend to contain the highest levels of the toxin. Solanine Toxicity Solanine is toxic if its ingested (eaten or in a drink). Toxic symptoms appear at doses of 2-5 mg/kg body weight, with lethal doses at 3-6 mg/kg body weight. Symptoms of Solanine Poisoning Solanine and related glycoalkaloids interact with mitochondria membranes, disrupting cell membranes, and inhibiting cholinesterase, leading to cell death and possibly causing birth defects (congenital spina bifida). The onset, type, and severity of the symptoms of exposure depend on an individuals sensitivity to the chemical and the dose. Symptoms may appear as quickly as 30 minutes after eating solanine-rich foods but usually occur eight to 12 hours after ingestion. Gastrointestinal and neurological symptoms are most noticeable. At low levels, symptoms include stomach cramps, nausea, burning throat, headache, dizziness, and diarrhea. Cardiac dysrhythmia, hallucinations, vision changes, slowed breathing, fever, jaundice, hypothermia, loss of sensation, dilated pupils, and death have all been reported. How Many Potatoes Does It Take? Basically, an adult would need to eat a lot of potatoes to get sick...usually. Solanine isnt the only toxic chemical found in potatoes. A related compound, chaconine, is also present. Potato shoots (eyes), leaves, and stems are higher in glycoalkaloids than potatoes, but green potatoes contain significantly higher amounts of the toxic compounds than non-green portions. In general, the solanine is concentrated in the potato skin (30 to 80 percent), so eating just the skin of the potato or its eyes would be more likely to cause a problem than eating the whole spud. Also, solanine levels vary according to potato variety and whether or not the plant was diseased. Potato blight, in particular, elevates toxin levels. Since there are so many factors, its difficult to put a number of how many potatoes is too many. Estimates on how many potatoes youd have to eat on average to get sick or die are around four and a half to five pounds of normal potatoes or two pounds of green potatoes. A large potato weighs roughly half a pound, so its reasonable to expect you could get sick from eating four potatoes. Protecting Yourself Against Solanine Poisoning Potatoes are nutritious and delicious, so you shouldnt avoid eating them just because the plant contains a natural defensive chemical. However, its best to avoid green-colored skin or potatoes that taste bitter (both signs of high solanine content). The National Institutes of Health advises people to avoid eating potatoes with green skin. Peeling green potatoes will remove most of the risk, although eating a few potato chips with green edges wont hurt an adult. Its recommended that green potatoes not be served to children since they weigh less and are more susceptible to the toxin. Neither children nor adults should eat potato plant leaves and stems. If you do experience the symptoms of solanine poisoning, contact your doctor or a poison control center. If you experience solanine poisoning, you can expect to experience symptoms for one to three days. Hospitalization may be required, depending on the level of exposure and severity of symptoms. Treatment typically includes replacing fluids and electrolytes from vomiting and diarrhea. Atropine may be given if there is significant bradycardia (slow heartbeat). Death is rare. Sources Friedman, M. Postharvest changes in glycoalkaloid content of potatoes. U.S. National Library of Medicine National Institutes of Health, 1999, Bethesda MD. Gao, Shi-Yong. Effect of solanine on the membrane potential of mitochondria in HepG2 cells and [Ca2]i in the cells. World Journal of Gastroenterology, Qiu-Juan Wang, Yu-Bin Ji, National Center for Biotechnology Information, U.S. National Library of Medicine, June 7, 2006. Potato plant poisoning - green tubers and sprouts. MedlinePlus, U.S. Department of Health and Human Services, National Institutes of Health, June 3, 2019. Tice, Ph.D. Raymond. Review of Toxicological Literature. National Center for Biotechnology Information, Integrated Laboratory Systems, February 1998, Research Triangle Park, NC.